Posts by Andre
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Well done Russell! I agree on two levels. Your book is worth ten times that and native advertising is certainly effective. :-)
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I was talking to an ex-colleague the other day who was running a team creating 'native media' that was larger than Mediaworks radio's news team. Money buys content. The political right-wing have more bucks than everyone else and therefore they rule. A friend I was talking to today didn't vote for Labour at the election for the first time in his life because he was convinced that a capital gains tax would apply if he sold the house he lives in. To believe that he must have listened to any mainstream media organisation's reporting of this story in the month leading up to the election. A bit of Hosking there, a bit of Paul Henry here etc.
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Foreign ownership drives prices up since foreigners aren't constrained by local conditions such as wage, inflation or interest levels and show no local favouritism towards and have no social or cultural unwritten contract with tenants. Landlords often care about their tenants and care what the community think about them. The foreigners literally couldn't give a flying f¥<{ about us - it is just money. There are no records about real foreign ownership levels because the liberal governments we've had for the last 30 years have declined to collect the data but I suspect it's over 50% of all Auckland rental property now. These foreign investors are who this new housing policy mainly benefits, and the TPPA will set their rights to do do in stone. This is the elephant in the room.
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I spent most of the last few days wondering how getting 29.8% of the country to vote for you, gaining less than a majority of votes cast and then cobbling together a shonky coalition to gain a one seat advantage in parliament can be termed a "landslide". http://www.nzherald.co.nz/nz/news/article.cfm?c_id=1&objectid=11328916
And it has been a week of right-wingers, starting with TV3's Matthew Hooten on election night, shouting from the rooftops that Labour needed to move back to the centre to attract more voters. IMO the decision among many kiwis not to vote was driven by a dawning realisation that for 30 years we've had centre-right governments of both hues following almost identical policy platforms. The media are now faithfully demanding that the most left-leaning choice for leader, Cunliffe, be dumped for one of the Anyone but Cunliffe Brigade - some of whom helped Roger Douglas rob workers during the 80's: http://www.nzherald.co.nz/nz/news/article.cfm?c_id=1&objectid=11331350
I think that if Labour continue to offer more left-wing policies that offer a different future than we'd have under a National government and build up trust in the Labour brand again, more kiwis may turn up and vote.
The media is currently doing a wonderful job of ignoring the fact that if Labour had come to an accommodation with Hone Harawira, the left-wing parties plus NZ First would now have a majority - or at least a hung parliament. I think we are about to be raped and pillaged and our rights sold to the highest foreign bidder via the TPPA and all governments of the past 30 years' mantra, that we should "do our utmost to increase foreign investment" with no safeguards or any need to not trust said foreign investors. -
Hard News: The sole party of government, in reply to
In the current climate a third of the electorate doesn't turn up, when media bias and corruption are proven there is no response and any party focused on these 'old' issues is branded as crack-pots.
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A fundamental problem seems to be the fractured left-wing progressive vote. A grand alliance of the parties now with three years to work out how it could achieve the main changes in direction needed would seem the best chance of winning some of those swinging seats next time. It would involve some mainstreaming but I doubt Cunliffe, Harawira, Turei et al can argue too much on which of the current problems are the most pressing generically. If they formulated shared policy responses to problems like child poverty, increasing house prices, a lack of new jobs, the destruction of our waterways, increasing inequality and increasing foreign ownership of New Zealand, and put up one candidate in each electorate with a combined message they would definitely get a better result. The other million kiwis who were missing may never get engaged enough to show up. Merging into one party and sharing resources would make it a lot harder for the right-wingers to scaremonger too. No more 'Internet Mana and/or the Greens are mad' hopefully. It is sad to think that none of these issues will be addressed and that in 3 years all of the stats around these problems (well, those that National bother collecting) will only get worse. The third that vote National to protect their house prices will continue to do so unfortunately. They're making $83k a year on their houses on average. Untaxed. I suppose a vote for the Nats is a bit like saying 'Screw the kids and the environment - where's the money?' Maybe this just needs to be made more obvious?
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We post here and read the content because we trust the moderator's vision and conduct. This is a community rather than a channel. I felt this way about every media channel in my teens. Even radio. To think that Bfm used to employ a team of 6 journos under Sacha Dylan's editorship in the late 80's and up to half of their content was the resulting editorial is a nod to where we are today.
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Speaker: The End of Trust, in reply to
I doubt you’ll find it in the MSM yet. I saw it on a friend’s link to an Internet Mana Facebook page I’m not directly linked to. But it looked legit.
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Mr X has joined Blah Blah firm as Blah Blah title. Blah Blah firm are known as the leading firm in their industry and are reporting a huge amount of interest in their amazing new Blah Blah product.
No sign of, or official need for, an Advertorial warning. A bit like reading 90% of the Herald’s reporting on National and John Key. Loving the fact that Greenwald is seeking to debate the PM in person now. But considering the MSM have agreed he doesn’t have to debate NZ First or The Greens (and anything else he’s demanded), I’m thinking there’s a snow-ball’s chance in a Kent fire. -
Symptomatic of the acceptance of commercial interests in media is the reference to advertorial as 'native advertising'. I've run hundreds of stories in b2b magazines that feature interviews with advertisers but in reality those companies were industry influencers. I've been flown to Asia and Europe to attend trade shows but the resulting editorial was relevant. My favourite columns were 'Hotel Hound' where I took a free trip and reported on my stay. I never had a bad free night in a Presidential Suite and the resulting prose reflected that.
Whale oil is on a different planet to this type of activity but I think those who came up with the native advertising moniker obviously thought they had something to hide.