Field Theory by Hadyn Green

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Field Theory: Intense Uniformity

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  • Mike Graham,

    interesting... BUT it still doesn't answer the questions posed on the other thread like:- Using the Crusaders as the obvious example, why have a different strip to avoid colour clashes, but then include a huge body of the home colour on the back panel? It just seems like AB's v Scotland in the World Cup all over again.

    Auckland • Since Nov 2006 • 206 posts Report

  • Tom Semmens,

    Why do they need new strips every year again? What was wrong with the one they wore last season?

    Oh thats right - professional rugby is a branch of the entertainment industry.

    Sevilla, Espana • Since Nov 2006 • 2217 posts Report

  • jon_knox,

    The Crusader's away-shorts may have been inspired by Buck at the bottom of a French ruck.

    Belgium • Since Nov 2006 • 464 posts Report

  • Hadyn Green,

    Why do they need new strips every year again?

    They update the jerseys every two years. And last year's strips weren't the best anyway.

    Using the Crusaders as the obvious example, why have a different strip to avoid colour clashes, but then include a huge body of the home colour on the back panel?

    Actually the Crusaders are the only ones to have done that. And it's a very good question. Especially considering that the Crusaders are going to be the team that will "clash" the most.

    Wellington • Since Nov 2006 • 2090 posts Report

  • Mike Graham,

    Actually the Crusaders are the only ones to have done that

    Apart from the Blues who are blue in the front home and away!

    Auckland • Since Nov 2006 • 206 posts Report

  • Jackie Clark,

    Haydn, you just wrote a very long post about mens' clothes. Just thought you should know.

    Mt Eden, Auckland • Since Nov 2006 • 3136 posts Report

  • Tom Semmens,

    />rant/

    You know this blatant ripping off of fans by changing the sdtrip - and thus trying to force fans to spend big bucks "updating" their overpriced "replica" shirts just so pisses me off. Maybe it is because I know of several families who only ever watch rugby on Sky because they can't afford the ticket prices but who have kids who adore the game. Kids whose parents won't be able afford the jerseys, so the kids will just have to sit there wishing they had the latest jerseys, whilst over weight middle class men with a flash new jersey straining to contain a gutload of beer waddle to their overpriced seats to enjoy the match.


    People's game my ass.


    /Rant over./

    Sevilla, Espana • Since Nov 2006 • 2217 posts Report

  • Peter Darlington,

    Haydn, you just wrote a very long post about mens' clothes. Just thought you should know.

    Dude loves his clothes, it has to be said.

    Nelson • Since Nov 2006 • 949 posts Report

  • Stewart,

    Jeez, Tom, are you affected by this scenario in your rant, or are you ranting on behalf of others?
    The simple thing is - buying the shirts is not compulsory. If parents can't equip their kids with enough savvy to realise that they are still loved despite not being able to afford this season's strip then it is hardly the fault of the NZRFU or the franchises or Adidas or whoever.

    I watch the footy, I love the Highlanders, but I've never bought a Highlanders jersey. It's optional.

    They are for the exact demographic that you mention - the middle-class men who can afford to indulge in their rugby fantasies.

    Te Ika A Maui - Whakatane… • Since Oct 2008 • 577 posts Report

  • LegBreak,

    Stewart,

    I can see your point, but there’s also the youth market.

    They often can appreciate the venal nature of the jersey changes, and apply pressure on innocent parents to cave in and fund the whole thing.

    Wellington • Since Nov 2006 • 1162 posts Report

  • LegBreak,

    I meant can not appreciate.

    Wellington • Since Nov 2006 • 1162 posts Report

  • Kyle Matthews,

    Well this weekend there is a meeting with all the franchises where all the jerseys are laid out for each game and potential colour clashes are sorted then.

    Maybe I operate at a different level of jersey creation than Adidas.

    But wouldn't it make sense to do this at the draft stage rather than, after launch? Currently, any team with a home blue top, who plays the Blues at home, is going to have to wear their 'away' top to do so.

    Or have a simple rule which gets around it (away tops predominantly white).

    I'm currently redesigning tops for my sports club, starting with a new logo. One of the first considerations was "which teams do we regularly play against, what colours should we therefore avoid?

    Since Nov 2006 • 6243 posts Report

  • Jake Pollock,

    Kyle, you should make your logo like this one so you can charge $170 a ticket.

    Raumati South • Since Nov 2006 • 489 posts Report

  • Kyle Matthews,

    The simple thing is - buying the shirts is not compulsory. If parents can't equip their kids with enough savvy to realise that they are still loved despite not being able to afford this season's strip then it is hardly the fault of the NZRFU or the franchises or Adidas or whoever.

    I think that's a rose-tinted view of the way sports franchises work hard with the use of merchandise.

    Redesigns every one or two years, horrendous pricing with no cheap replica versions available, and the way merchandising is tagged onto all the community work that sports franchises do. Plus the worship that these kids have for their sporting idols, they want to look just like them. All the NHL teams are currently launching 'retro' 3rd tops, which is simply an attempt to jump on the back of the popularity of the old style 70s and 80s ice hockey tops. Over $100 each, less than half of which is the actual cost of the top.

    It's all very well to say that parents can teach their kids that they don't need a top, but they want to be at the games, support their team, wear the colours, and half their friends have the stuff. All of which franchises love.

    Which I wouldn't mind, if they did it for the community and sold things for minimal profit. They don't.

    Since Nov 2006 • 6243 posts Report

  • Emma Hart,

    starting with a new logo.

    Dude, wtf are you feeding that penguin?

    But wouldn't it make sense to do this at the draft stage rather than, after launch?

    This did occur to me, but I thought perhaps I was missing some sort of special rugby thing.

    Christchurch • Since Nov 2006 • 4651 posts Report

  • Kyle Matthews,

    Kyle, you should make your logo like this one so you can charge $170 a ticket.

    Sadly, we've run into problems ripping off other franchise's logos previously. And, while the Pittsburgh logo is pretty famous, it's a silly cartoon penguin. We're going for 'angry penguin!'

    Our design was done by a graphic artist in Toronto who designs alternative logos for NHL teams in his spare time. He posted this on the web and we asked him if we could use it, and he agreed.

    Since Nov 2006 • 6243 posts Report

  • Kyle Matthews,

    Dude, wtf are you feeding that penguin?

    Baby seals.

    The original image had red eyes. While this is an accurate representation of penguins, it looked too psycho for a logo.

    Since Nov 2006 • 6243 posts Report

  • LegBreak,

    Great concept Kyle, but you really do need to do it properly.

    Reinstate the red eyes immediately, and get some blood dripping from the mouth.

    The game will be half won before you start.

    Wellington • Since Nov 2006 • 1162 posts Report

  • Stewart,

    Incorporate the red eyes and blood-dripping mouth into your pre-game haka while you're at it.

    Kyle, I wasn't taking any rose-tinted view of how sports franchises operate. But I was taking a jaundiced view of how parenting seems to operate these days.

    Yes, child-free.

    Te Ika A Maui - Whakatane… • Since Oct 2008 • 577 posts Report

  • LegBreak,

    A haka at the ice-hockey.

    Now we're talking.

    Wellington • Since Nov 2006 • 1162 posts Report

  • Kyle Matthews,

    Incorporate the red eyes and blood-dripping mouth into your pre-game haka while you're at it.

    Ice Blacks doing the haka against Ireland last year:

    link

    Yes, child-free.

    Yup, it looked that way. Some battles are worth fighting, others, not so much. Me, I just reallocated money that my son would get anyway for various stuff, and instead of getting more birthday present, he got a hoodie with his team's brand on it.

    Since Nov 2006 • 6243 posts Report

  • FletcherB,

    know of several families who only ever watch rugby on Sky because they can't afford the ticket prices

    I know how much sky costs.... it's probably cheaper to go to the games!

    West Auckland • Since Nov 2006 • 893 posts Report

  • Stewart,

    Then you don't know how much it costs to go to the games, Fletch.

    Much cheaper to get Sky & stay home...

    Te Ika A Maui - Whakatane… • Since Oct 2008 • 577 posts Report

  • Bart Janssen,

    You have got to be kidding.

    The All Blacks just finished the last game of the never-ending season.

    The Rugby posts have all been taken down and the big white ovals have been painted.

    The sun has been out and in some places it's actually dry underfoot.

    New green carpet has been laid on the concrete.

    DAMMIT it's cricket season!

    In a little over a month they'll kick the boys and girls in white off the grass again.

    Then you can rabbit on about how nice Richard Kahue will look in his new tight top but for now...

    Arrrgggh I hate Rugby in summer, they're not even playing and all you can talk about is...

    sigh only two more games at Eden Park outer oval, sniff

    Auckland • Since Nov 2006 • 4461 posts Report

  • Naly D,

    I will always attend a game over watching it at a pub if there is an option. It's just not the same at a pub. And this applies rain, hail or shine [as evidenced by me sitting in the front row for the Canes v Force match this year with my mate, both of us in t-shirts.]

    Wellington • Since Sep 2008 • 307 posts Report

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