AC Nielsen provides ratings for every 15 minute slot.
ACN's brief is to measure "presence in the room where a TV set is on". This happens for evrey 15 minute slot (well, more correctly, buttons are pushed), from a base panel of 500 NZ households. All that follows is conjecture, extrapolation or supposition.
Nice story, Hilary. I had my first encounter with computers whilst studying in the USA in the early 80s--using punch cards. Oh the horror, when you mis-punched a card!
It is interesting how work patterns have changed in education. Once upon a time, every university dept had a departmental secretary, whose job was to type out the efforts of teaching staff. Now we do all this work ourselves.
Rob: it is difficult to sum up Turner's argument in a sentence or two but it is a careful and considered caution against being seduced by the rhetoric of yet-unsubstantiated change. It you like, I could loan the book to you in a week or two.
often we engage in it so we can engage others about it later.
The internet is the future - TV is dead.
As Mark Twain famously declared The rumours of my death have been greatly exaggerated Personally, I prefer to watch TV in company, to share the laughter and the questions, than staring at a computer screen in a solo fashion.
The TVNZ programme really is bloody awful. As I pointed out above, it is more than a little ironic that Prime is screening a 7-part doco series later this month (which TVNZ apparently passed on ), whilst TVNZ serves us up this mess.
It's a brilliant and concise intro about the biggest difference between television past and visual culture future - our role as active creators rather than passive consumers. Of course, some of us maintain there's never been such a thing as passive..
I can see what you are suggesting Sacha but I have been greatly swayed recently by Graeme Turner's new book Ordinary People and The Media: The Demotic Turn. He argues that much of the talk about the democratisation of the media (as 'produsers' or 'prosumers') is rushing far ahead of any convincing evidence of substantial change. He also argues that many of us are colluding in the interests of established media by supplying free content for them, and that the great majority (more than 80%) of blogging is anti-democratic in nature*, through its encouragement of bigotry and intolerance. It is not an alarmist book but a carefully considered analysis.
* obviously PAS is a notable exception
Imagine if Goebbels saw this? He'd have a boner for months.
But poor old Goebbels had no balls at all...
Television was possible during the rise of the Third Reich but early developments were diverted into radar technology, which was more immediately useful, Nevertheless, one does wonder if television footage of the Nazi build-up might have drawn the US into the war earlier.
Doesn't anyone else in here feel as if they are being spoken to as if they are soft in the head whilst watching TV?
Nope. But possibly a little hard-of-hearing if Harvey Norman et al TVCs are anything to go by.
I have never subscribed the 'crap theory' ie dismissing an entire medium because some of its content ain 't so good. Do we ever say, "some books are just a waste of paper so I never read" or " there is some horrible music around, so I never listen to anything??" So, why do some people apply this to television?
I should really be having this conversation on my blogsite ;-)
Engage with the content I say, and leave the generalisations to rot. Neighbours at War for example--I couldn't see the point of last night's episode about warring neighbours in Waikari.
It is good to see this activity happening when, for a while, no one seemed to be bothering. Nevertheless, it is a bit rich that Prime (owned by Sky) is screening a serious 7-part doco series 50 Year of Television, whilst TV One is is offering a one-off quiz show featuring 'celebrities'.
If it ain't too cheeky, I would invite people to check out my new research site http://www.historyoftvinnz.com and register and post comments. It is designed for New Zealanders to post their memories and experiences of television in New Zealand (with an emphasis on the second 25 years) and is primarily for academic purposes. Giovanni kindly posted news of this site a while back, so this is just a reminder and a plea.
Well, I might as well expound my theory about modern communications ie
Texting= very small talk
Blogging (PAS in particular)=big talk
I use (and value) the last two but FB does have its drawbacks eg students who want to be my 'friend'
Have a great weekend. I am in Auckland tomorrow and might stumble over one or two people--I will be the one walking down the street not texting.
loody true. I've never had - and still don't - a cell phone.
Oh, lor--there are now two of us. My old mum used to tell me that if you encountered someone walking down the street, talking loudly to no one in particular, they were probably mad. I see such behaviour all over the place these days.